Big Baller Brand scraps original Lonzo Ball shoes, unveils new ZO2 design
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2stepz_ahead
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https://www.cbssports.com/nba/news/look-big-baller-brand-scraps-original-lonzo-ball-shoes-unveils-new-zo2-design/
The new BBB kicks have a sleek, all-black design and will be available in November
When you're a Big Baller, you spurn all the major shoe companies to release your own custom made shoes. And when you don't like the design a few months later, you scrap it and start all over.
That's exactly what Lonzo Ball and the Big Baller Brand have done, announcing Thursday that they have discarded the original design for Lonzo's first signature shoe, the ZO2 Primes, and will be releasing a brand new look instead.
Lonzo and the Big Baller Brand also released a video for the occasion, which features the No. 2 overall pick rapping (which he's actually pretty good at) about his decision to leave UCLA and continue the BBB movement with his own independent shoe.
As for people who pre-ordered a pair of the ZO2s back when they were first announced, they will get this new design instead. However, if they aren't interested in this new look, they are able to request a refund. Via SLAM:
Those who already pre-ordered the original ZO2 Primes can expect this "remix" version to still arrive by the original November shipping date. The Showtime edition and the "Independence Day" colorways will also be converted into this new silhouette and shipping dates for pre-orders of those will also remain the same. There is a refund option for those who pre-ordered the original ZO2 shoe and would rather not receive the newer version.
On the one hand, you could look at this as a bad sign, as it's not great to hear the company had to scrap their original design.
However, you could definitely see this as more shrewd marketing by LaVar and Co. After the initial heat from the first release, the interest in the ZO2s has fallen off. But by in a way re-releasing the shoe with this new design, he gets it back in the media and can hype up the new look and improvements.
https://www.youtube.com/watch?v=hAZitjyDtTs&feature=youtu.be
The new BBB kicks have a sleek, all-black design and will be available in November
When you're a Big Baller, you spurn all the major shoe companies to release your own custom made shoes. And when you don't like the design a few months later, you scrap it and start all over.
That's exactly what Lonzo Ball and the Big Baller Brand have done, announcing Thursday that they have discarded the original design for Lonzo's first signature shoe, the ZO2 Primes, and will be releasing a brand new look instead.
Lonzo and the Big Baller Brand also released a video for the occasion, which features the No. 2 overall pick rapping (which he's actually pretty good at) about his decision to leave UCLA and continue the BBB movement with his own independent shoe.
As for people who pre-ordered a pair of the ZO2s back when they were first announced, they will get this new design instead. However, if they aren't interested in this new look, they are able to request a refund. Via SLAM:
Those who already pre-ordered the original ZO2 Primes can expect this "remix" version to still arrive by the original November shipping date. The Showtime edition and the "Independence Day" colorways will also be converted into this new silhouette and shipping dates for pre-orders of those will also remain the same. There is a refund option for those who pre-ordered the original ZO2 shoe and would rather not receive the newer version.
On the one hand, you could look at this as a bad sign, as it's not great to hear the company had to scrap their original design.
However, you could definitely see this as more shrewd marketing by LaVar and Co. After the initial heat from the first release, the interest in the ZO2s has fallen off. But by in a way re-releasing the shoe with this new design, he gets it back in the media and can hype up the new look and improvements.
https://www.youtube.com/watch?v=hAZitjyDtTs&feature=youtu.beComments
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He Look Like A ? Cat Burglar
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You not qualified to make this thread
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Stay in yo lane
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Them ? still ugly
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White socks with black shoes look tacky as ?
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Shizlansky wrote: »White socks with black shoes look tacky as ?
Is it too passé for you fam?
Fashionista ass ? -
Shizlansky wrote: »White socks with black shoes look tacky as ?
Is it too passé for you fam?
Fashionista ass ?
Damn homie.
A ? can't say something is tacky? -
Shizlansky wrote: »Shizlansky wrote: »White socks with black shoes look tacky as ?
Is it too passé for you fam?
Fashionista ass ?
Damn homie.
A ? can't say something is tacky?
Nah lol -
Only MJ can rock white socks and black shoes.
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that ? looks like a bobblehead 150lbs in wet white socks
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lmao JUST MET SCAMELO BALL IN THE BX
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so scrap the original
create a new "original"
offer refunds
before the 1st damn shoe came out?
and claim solo but partnered with another company
but creates a new shoe because the first original lost steam?
smdh.....this the ? yall defended?
this the ? who wanted a billion dollars?
this is yall black excellence?
smdh again.
this ? is easy for him. he made it difficult.
this would be my be my marketing plan
? being the sneaker line and a play on his last name
start with going straight at the lakers fans....he can use the branding "you got ? ?".
marketing plan
purple on gold(yellow) ?
gold(yellow) on purple ?
young ? for the kids
ladies ? for the chicks
tennis ?
soccer ?
volley ?
ballin ?
styling with ? (dressy type sneak)
big boy ? (for size 9 an up)
black ? for the black unity support
limited edition ?
custom "special ? "
basket ? for hooping in
running ? ...marketed with "you need ? to run"
he can go into clothing
go into that tight jeans ? with a line called fitted ? and/or holding ?
shirts with
"i got ? " on the back
for the ladies "speak if you got ? " on the back
mens underwear "holding ? "
he can target the black support demographic since ? want to support him going against the big companies.
lower the price
stop fukking with female refs to get his female base back up.
come off as more of a business minded person rather than an arrogant entitled fool.
speak more positive and again target the black community.
target the overseas market
french ?
italian ?
asian ?
the condom market
big condoms for "those with big ? "
his sons can be free advertising
his motto can be "i created three great ? from my two" or "only great men have 3 ? "
and get a better design team...and a focus group of young interns who know what the streets and certain demographic would like.
you get the picture.
this is just off the top.
this is an industry that is wide open and enough for everyone.
imma find out how to send this too him.
edit: no ? ? ....since ? get confused easy -
you got ? in yo mouth. ^^^^^^^
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PAUSE
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2stepz_ahead wrote: »so scrap the original
create a new "original"
offer refunds
before the 1st damn shoe came out?
and claim solo but partnered with another company
but creates a new shoe because the first original lost steam?
smdh.....this the ? yall defended?
this the ? who wanted a billion dollars?
this is yall black excellence?
smdh again.
this ? is easy for him. he made it difficult.
this would be my be my marketing plan
? being the sneaker line and a play on his last name
start with going straight at the lakers fans....he can use the branding "you got ? ?".
marketing plan
purple on gold(yellow) ?
gold(yellow) on purple ?
young ? for the kids
ladies ? for the chicks
tennis ?
soccer ?
volley ?
ballin ?
styling with ? (dressy type sneak)
big boy ? (for size 9 an up)
black ? for the black unity support
limited edition ?
custom "special ? "
basket ? for hooping in
running ? ...marketed with "you need ? to run"
he can go into clothing
go into that tight jeans ? with a line called fitted ? and/or holding ?
shirts with
"i got ? " on the back
for the ladies "speak if you got ? " on the back
mens underwear "holding ? "
he can target the black support demographic since ? want to support him going against the big companies.
lower the price
stop fukking with female refs to get his female base back up.
come off as more of a business minded person rather than an arrogant entitled fool.
speak more positive and again target the black community.
target the overseas market
french ?
italian ?
asian ?
the condom market
big condoms for "those with big ? "
his sons can be free advertising
his motto can be "i created three great ? from my two" or "only great men have 3 ? "
and get a better design team...and a focus group of young interns who know what the streets and certain demographic would like.
you get the picture.
this is just off the top.
this is an industry that is wide open and enough for everyone.
imma find out how to send this too him.
edit: no ? ? ....since ? get confused easyYou not qualified to make this thread
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You got to be the silliest ? that lived..
? said men in under wear holding ? .. -
blackgod813 wrote: »You got to be the silliest ? that lived.. ? said men in under wear holding ? ..
stop thinking ? ?
its the play on words
an like i said....just thought of it on the fly.lol...no pun
